Exclusive advertising columns:
Your event in a 360-degree spotlight

Exclusive advertising columns give your cultural event attention from every angle. Placed at key points in city life, they make your event visible from every direction. They turn urban passageways into dynamic galleries where your campaign comes to life and repeatedly enters your audience’s awareness. Exclusive column advertising gives your cultural event the visibility it deserves, with a format that impresses from all sides and makes your message unmistakable. Tip: ask us about special cultural rates for your event!

Performance:

Exclusive advertising columns are a classic premium out-of-home medium in city centres, at transport hubs and in pedestrian zones. Many are illuminated, attracting considerable attention by day and at night. Their 360-degree shape offers a variety of creative possibilities. They are usually booked exclusively as a whole column; half-column bookings are also available in some regions.

Formats:

3x 6/1, 3x 8/1

Booking:

10- or 11-day booking periods (“Dekaden”); individual sites can be booked separately

More information